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- Programme
- Conferences 2025
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NEW LIFE Climate School Day
NEW LIFE: fit for a circular future
The NEW LIFE initiative is focused on supporting a sustainable circular economy. Climate-friendly recovery processes are turning used tyres into high-quality, long-lasting recycled products for the sports and fitness industry – from innovative flooring systems, edging and perimeter boards to soundproofing solutions. What’s more, sports and fitness products made from granulated tyre rubber are durable, low-maintenance and easy to install and clean. In the run-up to FSB 2025, the NEW LIFE initiative is conducting a survey in collaboration with Koelnmesse to find out how sustainable fitness studios and sports and leisure facilities are.
The global trend towards greater sustainability is also having an impact on the sports and fitness industry. More and more gyms and sports facilities are adopting sustainable practices and environmentally friendly policies. Using energy and natural resources more efficiently, reducing waste and choosing sustainable recycled products pays off – both environmentally and economically. Implementing measures like these can help operators to optimise their environmental footprint, play an active role in fighting climate change, lower their running costs and make their facilities more attractive to eco-conscious customers/members.
Survey on sustainability and climate action in the sports and fitness industry
© Pinklife – stock.adobe.com
But just how green is the sports and fitness industry in Germany? A survey carried out by NEW LIFE in cooperation with Koelnmesse is inviting businesses to participate in a review of sustainability in the sector by answering the following questions:
- How important are sustainability and action on climate change to operators and customers?
- What sustainable measures have already been implemented or are planned?
- What sustainable products/materials are already being used?
- How familiar are participants with high-quality recycled products made from granulated tyre rubber?
The results of the survey will be summarised in a white paper and presented at FSB 2025 in October. Companies can take part in the survey until 30 April 2025. The first 100 respondents will receive a free ticket to visit the trade fair.
NEW LIFE at FSB 2025
The NEW LIFE exhibition space at FSB 2025 in Hall 10.2, D084, also has plenty in store for visitors, including a NEW LIFE circular economy trail. At the stand, the advantages, opportunities and possibilities offered by recycling used tyres into high-quality products for the sports and fitness industry will be presented by NEW LIFE partners.
There will be a focus on the environmental and economic advantages, opportunities and possibilities of the circular economy in general and of high-quality fitness products made from granulated tyre rubber in particular. The various stages, as well as the opportunities and possibilities of recycling used tyres into high-quality sports and fitness products, will be presented via video clips and relevant exhibits along a circular trail. The stand floor will be laid with rubber mats and rubber tiles made from granulated tyre rubber so that visitors can experience the advantages of this sustainable flooring for themselves.
Visitors will also be able to take a circular economy-themed tour through the exhibition halls. Lasting around 30 minutes, each tour will introduce 20 to 30 participants equipped with headsets to companies, products and solutions that are setting an example in terms of sustainability.
More details will follow shortly.
NEW LIFE in the classroom: free educational portal for vocational colleges
The innovative online NEW LIFE teachers’ portal (only in German language) will also be demonstrated at the exhibition stand. Eight units featuring a wide range of teaching materials have been designed to help vocational colleges and businesses with trainees communicate the importance of the circular economy, action on climate change, recycling and sustainability to their students in a way that is both engaging and suitable for the classroom. The materials can also be used to teach trainees all about the advantages and possible uses of high-quality recycled products made from granulated tyre rubber.
NEW LIFE Circular Economy Education Day on 28 October 2025
The NEW LIFE Circular Economy Education Day will take place on 28 October 2025 at Koelnmesse’s Congress Centre East. Vocational colleges teaching gardening, landscaping, sports ground construction, and roofing as well as prospective administrative staff are invited to attend this event and visit the trade fair.
The Circular Economy Education Day, held in the Europasaal in Congress Centre East, will open at 10:00 a.m. on the first day of the trade fair. One of the key events in the programme will be the presentation of the results of the NEW LIFE survey on the sustainability of Germany’s sports and fitness industry. Another of the day’s highlights will be a talk by Professor Dr Thomas Müller-Kirschbaum entitled “How can companies in the sports and fitness industry be made carbon neutral without undermining their economic viability?”.
Vocational colleges and companies with trainees can register now to take part in the Circular Economy Education Day and get free tickets for their classes to visit the trade fair.
